Showing posts with label Firewall. Show all posts
Showing posts with label Firewall. Show all posts

Best of Software Utilities for Windows By Try My Trick

Best of Software Utilities


When using windows it is better to go for  some of the software which can perform a task very easily without going for complex traditional methods.These utility software are very useful,powerful yet free. In some cases it is better to go for traditional methods and apps in windows which can perform the task without a software. 

In one of my posts i have provided each and every hidden app in windows. Hidden apps in Windows and see what are the apps hidden for normal user in windows.

Operating System

While going through operating System it is better to go for Windows operating system because as a normal or a limited user the way of operating system design and performance is better than other kind. For Home based users it is better to go for Windows XP or Windows7. But recently Microsoft have announced their discontinued Support for XP, so it is better to go for Windows 7. For touch screens and look and feel it is more suggested to go for windows8. For people with huge money in their banks and never mind of spending money i suggest Apple MAC. Mac on the other hand one of the best operating system for home based PC's but its cost is somewhat not reasonable. For low hardware configurations and no budget for operating system you can go for Linux flavors. Linux is open source and many of the vendors are providing Linux operating system for Free. As per my concern i suggest Ubuntu,Mandriva and Fedora. Linux supports low hardware configurations also. In Mainframe or Server PC's Many of them use linux because linux is secure operating system.

Cleaners

Cleaning refers to the removal of unwanted storage space or files from the computer memory. Unwanted data will be available at many locations, each and every app creates some files of its functioning and are temporary, some apps removes those files after the use and some of them wont they left unwanted files in the storage. the operating system also creates some of the files for its use and should be deleted by a tool. For this i first suggest traditional way i.e running the following commands through RUN, some of them are 'recent','temp','%temp%' etc, run without quotes. Anoter interesting tool is windows disk clean up for windows. Open Run(windows+R) and type 'cleanmgr.exe' and enter. You will now select the root drive and check the files you want to delete and clean. Open your browser and clean history,saved forms data etc. It is somehow complex to to go through each and every application and clean memory. A software called CCleaner will do this task automatically. In this you can clean up everything from OS files to Browser cache. 

Disk Clean Up                                                                    CCleaner



Browsers

Browsers used for surfing the internet. Its a Mirror of Servers data at client's Desktop. Any Operating system is shipped with a default browser as like windows shipped with Internet Explorer. While considering speed,performance and Connectivity browsers are ranked according to users usability. As per my concern for moderate conditions of speed of the data Mozilla Firefox and Chrome Serves better for low connectivity the solution is opera. If you have High speed data connection You may use any browser but i suggest Internet Explorer.  All these browsers are available for free of download.

Downloaders

For Downloading the content from the internet we need clients. Many of the clients are available in the market some of them are free and some are about money. For any content first search Torrentz, you may get the fresh and unseen content here. You can download the .torrent file and use the clients like Utorrent and Bittorrent clients to download the file. In these clients you go to settings and adjust the bandwidth settings with download speed to unlimited and upload speed to 1Kbps. This increase the performance of the software. Another interesting Download client is Internet Download Manager, Many people call it as IDM. It is available as 30 day trail and need to purchase activation key after it. Any how many crack software are also available use them with care.You ca download youtube videos with IDM, the better and best download tool for the century.

Registry

Registry maintenance and cleanup is critical task for a simple user who is not clear about it and its function. Using some of the registry cleaners in the market causes the complete breakage of the registry which causes the failure is OS functioning, So to do clean up the registry safely i recommend CCleaner, it not only cleans the computer and also cleans registry. I simply cleans the registry but will never cause the failures in the registry.

Security

System Security is a typical task for the novice users. Protecting system from viruses,trojans and worms is not an easy task. Anti virus can do this task well, but antivirus software are numerous in the era. Computer user will mainly search for better product at less or no cost. I too agree with the line of action by the end user.For securing your computer i suggest Microsoft Security Essentials(MSE) which will secure your computer more than a bank protecting your money. One thing for the anti virus users is that any antivirus will perform better by frequent update. the antivirus updates its virus database for the new viruses. It is available for free to download at Microsoft. In windows8 it is renamed as Windows Defender. It needs to update for every 7 days. Some of the other antivirus in this area are Kaspersky,Avast,Ecet,McAfe,Panda Cloud,CalmWin,Avira,AVG,K7 etc.

Firewall

A Firewall protects the computer from outbound and inbound connections. It is a Registry of Inbound and Outbound Policies.By default Windows is shipped with windows Firewall, in some cases it is turned off. So turn it On to get complete protection. Another Best firewall Software is ZoneAlarm which also perform the task well but need to invest some money.

PDF Readers

I suggest Foxit Reader as the best in this category because in foxit we may not only read a PDF but we can create a PDF using this. This kind of functionality is not available in Adobe reader. You can also create a PDF file by using DoPDF, download and install DoPDF and then Print the document you can find the DoPDF printer which outputs your document as PDF.

ZIP and RAR

Nothing found better than WinRAR in this category. WinZIP also performs well here. using WinRAR we can zip,rar or compress and decompress any file using Win RAR.7Zip also new and good as trending now.

Media and Players

Similar to browsers any operating system is shipped with a media player like windows media player in windows XP. For media I suggest VLC the product of the decade. Windows media player is also best but some codecs are required other than the application. 321 media Player,KMPlayer and media monkey are also considered. iTunes for MAC is the only best option for MAC.

Office

Office work is also the home work for many of the employes now a days. So Office produts like word,power point are more used at home too. I suggest Libre Office. Back to the line 'Computer User Searches for Best product with low or no cost' . Libre Office is open source so just download and use simply. Microsoft Office formley known as MSOffice is also best tool but need to buy this product from microsoft. Ashampoo's Office is little useful but cost seems high.

Video,Audio Editing

Here no competitors in reach for Format Factory. Audio Video Picture can be mixed or can make a movie or grab a portion of video or audio.
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Protecting Firewalls -Part3

Protecting Firewalls -Part3

NetBIOS and Other Services?

The NetBIOS over TCP/IP (NBT) which is sometimes loosely called "NetBIOS", is a service which has some security problems with it. It is enabled by default in Windows default installations, and it is very common to see that a firewall does the job of preventing the efforts to get access to your computer via NBT. Yet, in almost all cases, this service is not needed, and thus can be disabled. To disable NBT in Win95/98/ME is not as simple as it is in Win2K/XP, but can still be done reliably. We explain how to do this in another article (#to be written soon). It is needless to say, that if NBT is disabled, there is no need for a firewall to block communication to it. Also, in the case of other services, such as RPC services, and others, in many cases you simply don't need those services and better disable them from within Windows rather than use the firewall to block them. There are various ways to know which services are running on your computer, and which of them are listening for communications from the outside. If there are ones that you don't need, they should be disabled.

Hiding the Computer?
In web sites of many personal firewall companies, they are putting a lot of weight on the ability of their firewall to hide the computer on the Internet. Yet, exposing your home computer on the Internet is by itself, neither a security nor a privacy threat. If you provide some services to the Internet on your computer, for example, you put a web server on your computer to allow other people to view web pages, then you might get rid of some of the crackers, by setting your firewall to unhide only this type of communications. Some attackers will not make a full scan of your computer, but only a partial scan, and if they did not scan for the specific service that you provided, they will not see your computer. Yet, if the service is a common one, there is a good chance for many of them to scan it and thus find the existence of your computer. If they "see" the existence of your computer, they might decide to scan it further, and find out the services you are providing, and scan it for security holes to use. Yet, there is no much meaning to it when we speak about simple home computers.

What a Firewall Cannot Do!

Another misconception about personal firewalls is that they are incorrectly thought as if they claim to give an overall protection against "hackers" (i.e. intrusions). They are not.
Defense Against Exploitation of Security Holes
A firewall can allow or deny access to your computer or from your computer according to the type of communication, its source and destination, and according to the question which program on your computer is handling the communication. Yet, its ability to understand the details of the communication is very limited. For example, you may set the firewall to allow or to deny your e-mail program from getting and/or sending messages. It may allow or deny your web browser from browsing the Internet. But if you allowed your e-mail program to communicate with the e-mail servers for sending and receiving messages, (and you are likely to allow it if you want to use your e-mail program), or if you set the firewall to allow your web browser to communicate with web sites, the firewall will not be able to understand the content of the communication much further, and if your web browser has a security hole, and some remote site will try to exploit it, your firewall will not be able to make a distinction between the communication that exploits the security hole, and legitimate communication. The same principle goes with e-mail program. A personal firewall may block you from receiving or sending e-mail messages, but if you allowed it to receive messages, the personal firewall will not make a distinction between a legitimate message and a non-legitimate one (such as a one that carries a virus or a Trojan horse). Security holes in legitimate programs can be exploited and a personal firewall can do practically nothing about it.
I should comment, however, that some personal firewalls come combined with some Trojan horse detection, or intrusion detection. This is not part of the classical definition of a firewall, but it might be useful. Such tasks are usually taken by other tools such as antivirus programs or antiTrojan programs.
Tricks to Bypass or Disable Personal Firewalls
There are also various ways to disable, or bypass personal firewalls. During the time a few tricks to bypass or disable were demonstrated by various programs. Especially, tricks for an internal program to communicate with the outside bypassing or tricking the firewall. For some of them such as the one demonstrated by the Leaktest, and in which a non-legitimate program disguises itself as Internet Explorer, practically today, all personal firewalls are immuned. For other tricks, such as a one demonstrated by Outbound, which uses some non-standard type of communication directly to the network adapters bypassing the components of the operating system which are suppose to deal with Internet communication, and by that bypassing the firewall, are only now being patched against by the various firewalls, and yet other methods, such as the one demonstrated by Tooleaky, which uses Internet Explorer as a messenger to communicate with the outside, and is thus identified as a mere legitimate browsing, are still waiting for most of the personal firewall to find a fix.
Firewalls CANNOT Decide for You What is a Legitimate Communication and What is Not
One of the main problems with personal firewalls, is that you cannot simply install them and forget them, counting on them to do their job. They can deny or permit various types of communications according to some criteria, but what is this criteria, and who decides what is the criteria for whether they should permit or deny some communication?
The answer, is that it is the computer user's job to define the exact criteria when the firewall should allow a communication and when it should block it. The firewall may make it easier for you, but it should not take the decisions. There are too many programs, too many versions, and it is not possible for the firewall to decide accurately when a communication is legitimate and when it is not. One person might think that it is legitimate for some program to deliver some information to the outside in order to get some service, while another will think that it is not. One version of a program might communicate with its home server in order to check whether there is an upgrade, and another version might also install the upgrade even if you do not wish. Some firewalls will try to identify communication efforts which are largely considered as legitimate, and will let you the information so that it will be easier for you to decide whether such should be allowed. Others will suffice with more basic information, making no suggestions (and thus - no incorrect recommendations). One way or another, once you installed a firewall, you will have better means to understand what types of communications are running on your computer, but you will also have to understand them in order to be able to configure your firewall so that it will correctly know which communications to allow and which to block.
Common Problems and Deficiencies Regarding Personal Firewalls
A personal firewall might be a good contribution to security. Yet, if you do not understand much about the topic, then you are likely to be confused and misled by its alerts and queries, and thus find yourself spending hours in chasing after imaginary crackers, fear from imaginary threats, and misconfigure it due to misunderstanding. You may find yourself blocking legitimate and important communication believing it to be cracking efforts, and thus surprised to see why things work slowly or why you are disconnected from the Internet, or you might be misled to allow a non-legitimate communication by some software that tricked you to believe that it is a legitimate one. On the other side, if you are quite knowledgeable on computers and security, then you are likely to effectively defend your computer even without a firewall (by means discussed in section II.4) and it is thus that the role of personal firewall in securing your computer, is extremely small and not much important. We discuss here in brief some of the problems that personal firewalls may generate.
A False Sense of Security
As we've already learned here, a firewall is limited in its ability to secure your computer. Yet, many people believe that if they will install a personal firewall they will be secured against the various security threats. I was even surprised to find out that there are people who believe that give much higher priority in installing a personal firewall than in installing an antivirus program. An always updated antivirus program plays a much more important role in the security of a personal home computer than installing and maintaining a personal firewall. A personal firewall should not come on account of any other security measure that you use.
A False Sense of Insecurity
When you install a firewall and you look at all the communication efforts through it, you might be surprised at the amount of communication efforts from the Internet to your computer. Most of them are blocked by a typically configured firewall. There are all the times efforts to try to communicate with various backdoor Trojans on your computers. If you are not infected, there will be nothing to listen and to respond to those communication efforts, and they are thus practically harmless. There are efforts to communicate with your NBT driver, to see if your computer by mistake allows file sharing. There are other types of probes to see if your computer exists, or various efforts of servers to probe your computer in order to find the best path for legitimate communication to it. There are sometimes remnants of communications that were supposed to go to other computers, but made their way to yours (for advanced readers: because the IP number that your computer uses, were used by some other computer earlier). Those communication efforts are blocked even without a firewall. If your computer is not infected with a RAT, and if your computer don't have NetBIOS over TCP/IP enabled or even it does not have file and print sharing enabled (and on most computers this is disabled by default), then none of these pose any security threat. If your computer is not infected with a SubSeven Trojan, then no matter how often there will be efforts to communicate with it, they are all doomed to be failed.
Yet, some personal firewall (such as Norton Personal Firewall or ZoneAlarm) by default proudly announce that they have just blocked an effort to crack into your computer. Norton may even define those efforts that were blocked as "high security threats" while they were not a threat at all even if your computer didn't have a personal firewall at all. Such firewalls give you the false impression that they save your computer again and again from extremely dangerous threats on the Internet, so that you wonder how did you survive so much time without noticing any intrusion before you installed the firewall. I usually say, that those personal firewalls are set their "report level" to "promotional mode". Namely, the personal firewall is set to give you the false impression that it is much more important than it really is.
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Protecting Firewalls -Part2

Blocking or Limiting the NetBIOS Communication? (as well as other default services)
The two common methods of intruders to break into home computers, are through a RAT (which was discussed in II.3a) and through the NetBIOS communication. The NetBIOS is a standard for naming computers in small networks, developed long ago by IBM and Microsoft. There are a few communication standards which are used in relation to the NetBIOS. The ones that are relevant for Microsoft Windows operating systems, are: NBT (NetBIOS over TCP/IP), IPX/SPX, and NetBEUI. The communication standard which is used over the Internet, is NBT. If it is enabled, and there is no firewall or something else in the middle, it means that your computer is listening for communications over the Internet via this standard, and will react according to the different NBT commands that it gets from the remote programs. It is thus that the NBT (which sometimes loosely called "NetBIOS") is acting as a server. So the next question should be "what remote NBT commands the NBT server will do on the local computer". The answer to this question depends on the specific setting on your computer. You may set your computer to allow file and print sharing. If also NBT is enabled, it means that you allow remote users to share your files or printers. This is a big problem. It is true that in principle the remote user has to know your password for that computer, but many users do not set a password for their user on Windows, or set a trivial password. Older versions of Win95 had file and print sharing over NetBIOS enabled by default. On Win98, and WinMe it was disabled by default, but many technicians, when they set a home network, they enable the file and print sharing, without being aware that it influences also the authorizations of a remote Internet user. There are even worms and viruses who use the File sharing option to spread in the Internet. Anyway, no matter whether you need it for some reason or just are not aware of it, a personal firewall can identify and block any external effort to communicate with the NetBIOS server on your computer. The more flexible personal firewalls can be set to restrict the authorization to communicate with the NetBIOS. Some Windows operating systems, especially those which are not meant for home uses, offer other public services by default, such as RPC. A firewall can identify communication efforts to them, and block them. Since such services listen to remote communications, there is a potential risk when there are efforts to exploit security holes in the programs that offer the services, if there are such security holes. A firewall may block or limit the communication to those services.

Hiding Your Computer on the Internet?
Without a firewall, on a typical computer, even if well maintained, a remote person will still be able to know that the communication effort has reached some computer, and perhaps some information about the operating system on that computer. If that computer is handled well, the remote user will not be able to get much more information from your computer, but might still be able to identify also who your ISP is, and might decide to invest further time in cracking into your computer.
With a firewall, you can set the firewall so that any communication effort from remote users (in the better firewalls you may define an exception list) will not be responded at all. This way the remote user will not be able to even know that it reached a live computer. This might discourage the remote attacker from investing further time in effort to crack into your computer.

The Non-Firewall Defenses

We've discussed a few situations where a personal firewall can provide defense. Yet, in many cases a computer maintainer can deal with those situations even without a firewall. Those "alternative" defenses, in many cases are recommended regardless of whether you use a firewall or not.

Remote Access Trojans?
The best way to defend against remote access Trojans (RATs) is to prevent them from being installed in the first place on your computer. A RAT should first infect your computer in order to start to listen to remote communication efforts. The infection techniques are very similar to the infection techniques that viruses use, and hence the defense against Trojan horses is similar to the defense against viruses. Trojan horses do not distribute themselves (although they might be companions of another Internet worm or virus that distributes them. Yet, because in most cases they do not distribute themselves, it is likely that you will get them from anonymous sources, such as instant messengers, Kazaa, IRC, or a newsgroup. adopting a suspicious policy regarding downloads from such places, will save you not only from viruses but also from getting infected with Trojan horses, including RATs. Because Trojan horses are similar in some ways to viruses, almost all antivirus programs can identify, block from being installed, and remove most of the Trojan horses, including all the common ones. There are also some programs (sometimes called antiTrojan programs) which specialize in the identification and removal of Trojan horses. For a list of those programs, and for comparison on how well different antivirus, and antiTrojan programs identify different Trojan horses, see Hackfix (http://www.hackfix.org), under "Software test results". Hackfix also has information on the more common RATS (such as the Netbus and the Subseven) and on how to remove them manually. There are some tools and web sites, such port scanners, and some ways with a use of more generic tools such as telnet, msconfig, and netstat, which may help you to identify a RAT.

Other types of Trojans and worms?
Also here your main interest should be to prevent them from infecting your computer in the first place, rather than blocking their communication. A good antivirus and a good policy regarding the prevention of virus infections, should be the first and most important defense.

Spyware and Adbots?
The term spyware is sometimes misleading. In my view, it is the responsibility of the adware developer to present the fact that the adware installation will install or use an independent adbots, and to provide the information on how this adbot communicates, and which information it delivers, in a fair place and manner before the adware is installed. It is also a responsibility to provide this information in their web sites, so that people will be aware of that before they even download the software. Yet, in general, those adbots do not pose any security threat, and in many cases also their privacy threat is negligible for many people (e.g. the computer with adbot number 1127533 has been exposed to advertisements a, b, c, such and such times, while using adware x, while on computer with adbot number 1127534 has been exposed to advertisements a,d, and e, such amount of time, with the use of adware y, and clicked on ads number d). It should be fully legitimate for software developers to offer an advertisement supported programs, and it is up to the user to decide whether the use of the program worth the ads and the adbot, or not. Preventing adbot from communicating is generally not a moral thing. If you decide to use an adware, you should pay the price of letting the adbot work. If you don't want it, please remove the adware, and only if for some reason the adbot continue to work even if no hosting adware that uses it is installed, you may remove the adbot. Anyway, there are some very useful tools to identify whether a program is a "spyware", or whether a "spyware" is installed on your computer, and you are certainly entitled to this information. Two useful programs are "AdAware" which identifies "spyware" components on your computer and allows you to remove them, and Ad-Search which allows you to provide a name of a program, and it tells you whether this program is a "spyware" and which adbot it uses. It is useful to assist you in choosing whether to install a program or not. You may find those programs in http://www.lavasoft.nu (or, if it doesn't work, you may try http://www.lavasoftusa.com). Those programs are useful, mainly because many adware developers are not fair enough to present this information in a fair manner. AdAware allows you to also remove those adbot components from your computer. This might, however, terminate your license to use the hosting adware programs, and might even cause them to stop functioning. A website which offers to check whether a specific program that you wish to install is "spyware" or not, is http://www.spychecker.com .

Blocking Advertisements?
Leaving aside the moral aspect of blocking advertisements, a personal firewall is not the best tool for that anyway. This is not the main purpose of a firewall, and neither its main strength. Some of them can block some of the advertisements from being downloaded, if you know how to configure them for that. Yet, there are better tools for that, such as Proxomitron (http://www.proxomitron.org), CookieCop 2 (search for the word cookiecop on http://www.pcmag.com), or Naviscope (http://www.naviscope.com), and there are many other programs as well. You may check for other alternatives, e.g. in Tucows (http://www.tucows.com/adkiller95.html).

Blocking Tracking Sites?
Also here, a personal firewall is not the best tool for that, and there are other tools and ways which are more effective. These are cookie utilities. Since a tracking site uses a cookie to identify and relate the information gathered to the same person (or computer), by preventing the cookie from being installed. The tracking site will lose its ability to track things. There are plenty of cookie management utilities. Some of them are freeware, and some are not. CookieCop which was mentioned in the former section is one of them. WebWasher (http://www.webwasher.com) is another recommended one, and there are plenty of other alternatives such as cookie-crusher, cookie-pal, pop-up killer, etc. You may search for other alternatives, in Tucows (http://www.tucows.com/cookie95.html).

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Protecting Firewalls

What is a Firewall?
A firewall is a tool that monitors communication to and from your computer. It sits between your computer and the rest of the network, and according to some criteria, it decides which communication to allow, and which communication to block. It may also use some other criteria to decide about which communication or communication request to report to you (either by adding the information to a log file that you may browse whenever you wish, or in an alert message on the screen), and what not to report.

What Is It Good For?
Identifying and blocking remote access Trojans. Perhaps the most common way to break into a home computer and gain control, is by using a remote access Trojan (RAT). (sometimes it is called "backdoor Trojan" or "backdoor program". Many people simply call it a "Trojan horse" although the term "Trojan horse" is much more generic). A Trojan horse, is a program that claims to do something really innocent, but in fact does something much less innocent. This goes to the days where the Greek soldiers succeeded to enter through the gates of Troy by building a big wooden horse, and giving it as a present to the king of Troy. The soldiers allowed the sculpture to enter through their gates, and then at night, when the soldiers were busy guarding against an outside attack, many Greek soldiers who were hiding inside the horse went out and attacked Troy from the inside. This story, which may or may not be true, is an example of something which looks like something innocent and is used for some less innocent purpose. The same thing happens in computers. You may sometimes get some program, via ICQ, or via Usenet, or via IRC, and believe this program to be something good, while in fact running it will do something less nice to your computer. Such programs are called Trojan horses. It is accepted to say that the difference between a Trojan horse and a virus, is that a virus has the ability to self-replicate and to distribute itself, while a Trojan horse lacks this ability. A special type of Trojan horses, is RATs (Remote Access Trojans, some say "remote admin Trojans"). These Trojans once executed in the victim's computer, start to listen to incoming communication from a remote matching program that the attacker uses. When they get instructions from the remote program, they act accordingly, and thus let the user of the remote program to execute commands on the victim's computer. To name a few famous RATs, the most common are Netbus, Back-Orifice, and SubSeven (which is also known as Backdoor-G). In order for the attacker to use this method, your computer must first be infected by a RAT.
Prevention of infections by RATs is no different than prevention of infection by viruses. Antivirus programs can identify and remove most of the more common RATs. Personal firewalls can identify and block remote communication efforts to the more common RATs and by thus blocking the attacker, and identifying the RAT.

Blocking/Identifying Other Types of Trojans and WQorms?
There are many other types of Trojan horses which may try to communicate with the outside from your computer. Whether they are e-mail worms trying to distribute themselves using their own SMTP engine, or they might be password stealers, or anything else. Many of them can be identified and blocked by a personal firewall.

Identifying/Blocking Spyware's/Adbots?
The term "spyware" is a slang which is not well defined. It is commonly used mainly for various adware (and adware is a program that is supported by presenting advertisements to the user), and that during their installation process, they install an independent program which we shall call "adbot". The adbot runs independently even if the hosting adware is not running, and it maintains the advertisements, downloads them from the remote server, and provides information to the remote server. The adbot is usually hidden. There are many companies that offer adbots, and advertisements services to adware. The information that the adbots deliver to their servers from the computer where the adbot is installed, is "how much time each advertisement is shown, which was the hosting adware, and whether the user clicked on the advertisement. This is important so that the advertisements server will be able to know how much money to get from each of the advertised companies, and how much from it to deliver to each of the adware maintainers. Some of the adbots also collect other information in order to better choose the advertisements to the users. The term "spyware" is more generic, but most of the spyware fall into this category. Many types of adbots can be identified and blocked by personal firewalls.

Blocking Advertisements?
Some of the better personal firewalls can be set to block communication with specific sites. This can be used in order to prevent downloading of advertisements in web pages, and thus to accelerate the download process of the web sites. This is not a very common use of a personal firewall, though.

Preventing Communication to Tracking Sites?
Some web pages contain references to tracking sites. e.g. instruct the web browser to download a small picture (sometimes invisible) from tracking sites. Sometimes, the pictures are visible and provide some statistics about the site. Those tracking sites will try to save a small text either as a small file in a special directory, or as a line in a special file (depending on what is your browser), and your browser will usually allow the saving site to read the text that it saved on your computer. This is called "web cookies" or sometimes simply "cookies". Cookies allow a web site to keep information that it saved some time when you entered it, to be read whenever you enter the site again. This allow the web site to customize itself for you, and to keep track on everything that you did on that site. It does not have to keep that information on your computer. All it has to save on your computer is a unique identifying number, and then it can keep in the server's side information regarding what has been done by the browser that used that cookie. Yet, by this method, a web site can get only information regarding your visits in it. Some sites such as "doubleclick" or "hitbox" can collect information from various affiliated sites, by putting a small reference in the affiliated pages to some picture on their servers. When you enter one of the affiliated web pages, your browser will communicate with the tracking site, and this will allow the tracking site to put or to read a cookie that identifies your computer uniquely, and it can also know what was the web page that referred to it, and any other information that the affiliated web site wanted to deliver to the tracking site. This way tracking sites can correlate information from many affiliated sites, to build information that for example will allow them to better customize the advertisements that are put on those sites when you browse them.
Some personal firewalls can be set to block communication to tracking sites. It is not a common use of a personal firewall, though, and a personal firewall is not the best tool for that, but if you already have one, this is yet another possible use of it.

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